Hotels

image23
Feb20

However, having a website is simply not enough. If a potential guest visits your site and cannot easily find the information they’re looking for, there is an immediate action to book elsewhere. To avoid the loss of a potential guest there are 6 cardinal rules every small hotel, Bed and Breakfast, guesthouse or motel must follow to ensure maximum occupancy all year round.

1. Online Booking Button

This may seem simple enough but many hoteliers are missing out on bookings when there is no option to book in real-time. A booking engine tool makes it possible to check the availability and rate of your room/s for a specific date. It’s usually included in all-in-one booking software solutions. Giving travel customers the ability to book instantaneously is an essential part of any hotel website.

2. Rates and Availability

There are many small hotel websites that actually turn direct website bookings away because the price they advertise on their own website is more expensive than advertised elsewhere.

With limited resources and only a select number of hours in a day it is near impossible to manually keep across all of your rates and availability if you are advertising across multiple booking channels. This is where smart hoteliers will integrate their website to an all-in-one system that will manage their channels.

3. Mobile Compatibility

Did you know that 52% of all travel consumers are using mobile devices exclusively to conduct all online travel research [1].

Generate more room bookings and convert potential customers into paying customers by:

  • Creating a site that auto-adjusts based on the size of a smartphone or tablet (mobile optimised).
  • Cleverly placing information such as ‘click-to-book’ buttons in locations that can be easily found and clicked.
  • Adding links to maps or directions.
  • And ensuring the complete online experience is mobile responsive from research through to booking.

4. Confidence and Security

Savvy consumers are becoming more vigilant about Internet security, especially when it comes to their credit card usage. If your hotel’s website does not partner with a PCI (Payment Cards Industry) compliant booking engine, guests could feel uncomfortable sharing their credit card details and in turn a large proportion will not follow through with the booking process.

5. Website quality and the user-experience

It is a smart idea to invest in a quality photographer to take photos of your hotel, rooms and facilities. People like to know what they are getting and, especially for small hotels, who they are getting it from.

A few specific points you could use to make your site even better from a user-experience perspective:

  1. If the user wants to navigate to other key pages on your hotel website, make it easy and make navigation choices obvious.
  2. Place all the best elements of your hotel website, including a booking engine button to book, at the top of the page so that a guest is motivated to make a reservation from the word go.

6. Guiding customers through booking process

Many hotel websites don’t tell guests how to actually book. This is a fundamental principal of effective e-Commerce and must be taken into consideration. There are a number of ways you can show potential customers how to create a reservation. For one, you can create a page on your site that explains the booking process. No matter how simple the page may be, for some less savvy users, this will give them the confidence to go through the booking process with ease.

7. Monitoring and adjusting your website

Why not check how effective your booking engine is by asking a few friends and professional contacts to make a booking on your website. If this friend can easily book without asking you questions, then you know that your direct booking engine is really easy to use and the likelihood of you getting booked online is now substantially higher.

 

coffee_beans
Jan21
Melaleuca coffee
Melaleuca coffee-Mountain Cabin Premium Coffee

When it comes to premium hotel properties, guests should have a premium experience in their rooms, at the spa, and with every bite they eat or drink they sip. We’ve talked previously about using Melaleuca cleaning products at our properties, and now are excited to offer Melaleuca coffee at all of our hotels.

At some hotels, coffee is just coffee. But not at our properties. We don’t buy bland, tasteless coffee in bulk for ourselves, so why would we buy that awful stuff for our guests? Nope. We want them to enjoy every part of staying at our hotels, which is why gourmet coffee is a must.

Melaleuca coffee, officially called Mountain Cabin Premium Coffee, comes in seven gourmet blends. This premium coffee is fairly sourced from high-altitude farms all over the world, it is roasted in small batches, and sealed just minutes after roasting and packaging for premium flavor.

Melaleuca coffee also comes in convenient single-serve cups, which are compatible with the Keurig 2.0 coffee machines in all our hotel rooms. When you return to your hotel room after an exhausting day of sightseeing, or when you need energy after an early wake-up call, there’s nothing better than a hot mug of premium coffee. We’re pretty sure you will love the gourmet coffee from Melaleuca.

Just check out the different blends:

• The classic Organic Signature blend

• The tropical Organic Rainforest blend

• Exotic and rich Kona blend

• 100% Colombian Decaf blend

• Delicious flavored Hazelnut blend

• Hazelnut Decaf blend

• Decadent flavored Vanilla blend

We offer each one of these blends at every hotel, so that you can experience a variety of smooth, rich Melaleuca coffee flavors. If you want to experience a coffee unlike any other, then you will love trying Melaleuca coffee. It has an amazing aroma and a smooth taste, and we love how fresh and vibrant it is. We also love that Melaleuca believes in fair farming practices.

Learn more about the Melaleuca coffee we feature at our hotels.

best_hotels
Nov16

There are many hospitality brands that have created a degree of omnipresence across the world. These brands instill confidence, boast of luxury and the very thought of staying at one of their properties entice people from all walks of life. While some reputed chains are outright costly and often unaffordable for many, there are major chains which don’t charge much. Also, there are promotional deals, biddable offers and many kinds of discounts that can make your stay at one of the biggest chains of hotels in Europe reasonable, if not cheap.
Here are some of the biggest chains of hotels in Europe.
• Accor with its 2,345 hotels is easily the biggest. It has more than two hundred and fifty thousand rooms. It has consistently ranked as the undisputed leader among all chains of hotels in Europe. Accor is not just known for its sheer dominance and presence but also for its services. There are different kinds of properties and not just confined to the major cities but in the remote hotspots as well.
Best Western is the second largest chain of hotels in Europe, with more than thirteen hundred properties and close to a hundred thousand rooms. Best Western has various types of tariffs to offer. There are extremely affordable Best Western properties and then there are the elite ones which can cost a small fortune.
• Intercontinental Hotels Group accounts for more than five hundred and fifty hotels offering almost ninety thousand rooms. It has consistently ranked as the third largest chain of hotels in Europe.
• Groupe Du Louvre or Louvre Hotels Group (Concorde Hotels) has many more hotels than the Intercontinental Hotels Group, with almost a thousand, but it has fewer rooms in those properties. The group has less than seventy thousand rooms available across Europe.
Carlson Rezidor Hotel Group has around two hundred fifty hotels but it has a staggering fifty one thousand and five hundred rooms to offer.
• Next is NH Hotels with three hundred and fifty six hotels and a little more than fifty one thousand rooms.
The other popular chains of hotels in Europe are Whitbread Hotels & Restaurants, Melia International, Hilton Worldwide and Tui Hotels & Resorts with six hundred, two hundred, one hundred eighty and one hundred sixty hotels. All these four chains offer more than forty thousand rooms each across Europe.